Hero Visual

Visual identity for World Floorball Championships 2025

No power like women power

Visual

WFC 2025 as a driver of women's development in floorball

The Women's World Floorball Championships returns to the Czech Republic after 12 years. As the claim “No Power Like Women Power” suggests, the main goal will be to utilize this pinnacle event to strengthen the position of women in floorball. Czech Floorball has collected world medals in recent years thanks to women and juniors, and the players will definitely not travel to Brno and Ostrava with any other goal in mind.

The Women's World Floorball Championships returns to the Czech Republic after 12 years. As the claim “No Power Like Women Power” suggests, the main goal will be to utilize this pinnacle event to strengthen the position of women in floorball. Czech Floorball has collected world medals in recent years thanks to women and juniors, and the players will definitely not travel to Brno and Ostrava with any other goal in mind.

Achievements of Czech women's floorball

3
3rd place
2023
women
2
2nd place
2022
juniors
3
3rd place
2021
juniors
3
3rd place
2018
juniors
3
3rd place
2014
juniors
3
3rd place
2011
women
3
3rd place
2010
juniors
dotted background image
logo parts

Logo anatomy

The rounded shape is inspired by a floorball ball. Other elements stem from the essence of women's floorball. The logo takes the form of the letter W, which is the initial of the English word “women”. It consists of two embedded teeth, representing the ferocity that not only representatives but all women and girls who dedicate themselves to floorball bring to the sport.

logo colors

Color scheme

The visual identity is tuned to light and energetic colors, which allude to the greater diversity of the female world, including the more pronounced emotions experienced during sports. The colors emphasize that women are strong and constitute an important part of one of the most popular Czech sports.

Visual

Logo formats

Logo variants

Logo application

The logo on various colored backgrounds serves for presentation on websites, banners, social media, advertising brochures, as well as large-format printing on billboards and other advertising media. You can also encounter it as part of merchandising, with the main faces of the campaign being Czech representatives.

Application Billboard
Application Billboard

Logo application

The logo on various colored backgrounds serves for presentation on websites, banners, social media, advertising brochures, as well as large-format printing on billboards and other advertising media. You can also encounter it as part of merchandising, with the main faces of the campaign being Czech representatives.

Frequently asked questions

The World Floorball Championships will take place from December 6th to 14th, 2025, in Brno and Ostrava. Women's WFC is returning to the same cities and venues after 12 years - the first part of the tournament will be held in STAREZ ARÉNA VODOVA in Brno, and the play-off will conclude in OSTRAVAR ARENA in Ostrava.

Tickets for the World Floorball Championships 2025 will be on sale at the turn of the year 2024 and 2025

The first merchandise will be available for purchase at the BigBoard Superfinal 2024, with additional special items from the 2025 World Floorball Championships edition to follow at EFT 2024 in Karlovy Vary. Fans can look forward to a wide range of merchandise at the WFC, from clothing to souvenir items.

The World Floorball Championships draw regularly takes place after the qualification matches for the WFC, which are scheduled for February 2025.

Czech female floorball players have won two bronze medals - the first in 2011 at the World Floorball Championships in Switzerland and the second at the WFC 2023 in Singapore. The junior team has an even richer collection, with 4 bronze medals and achieving a historic final and finishing second at the last U19 World Floorball Championships in 2022.

In addition to team successes, Czech players regularly excel in the poll for the best female player on the planet - in 2020, the team captain Eliška Krupnová even won the poll.

Registration for volunteers will be launched at the beginning of 2025.
The logo consists of three key layers - the outline of a floorball (however, not the holes), the letter W (from the English word “women”), and an inverse complement to the letter, which depicts teeth biting into a floorball. This references the undeniable fierceness of female floorball players. The goal was to merge these three layers into one compact and aesthetic shape.
Not at all. We are confident that the main expression is clear, but it's possible that you might see something Halloween-themed or Batman-esque in it. It wasn't our plan, but we understand that the inverse view of the W might evoke that. Don't worry about it :-)
We wanted to break away from the “tricolor” of domestic championships, not just those in floorball. At the same time, we wanted to, again, emphasize energy, strength, and fierceness - this is represented by the color red. The remaining two colors are complementary.
Yes, that was one of our goals when creating the identity. The story of women, women's sports, and women's floorball goes beyond the championship itself, so we created a visual identity that will be usable in the long term. This, of course, requires it to be variable - we don't want it to become “worn out” over time. We have prepared a whole range of different variants of the championship logo.
The graphic design was created by Ondřej Bartakovič from the company EOS in collaboration with the author of the overall concept, Tomáš Janča, and in the team with Petr Chvojka, Jakub Borovský, and Roman Urbář from Czech Floorball.